We wanted guns to become part of our lifestyle, and they have.

Spotted on the Triangle Tactical Facebook page:

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In a word, yes.

How many decisions about our cars/motorcycles are made on the basis of how they look, not how they actually perform? How many clothing decisions are made the same way as well? If guns are going to be part of our everyday lives, that means they’re going to be subject to same kinds of decision inputs we use for everything else.