Spend sometime inside a gun store, and you’ll see people walk in wanting to buy their very first gun. They’re scared because they can see that the world appears to be spinning out of control, and they know that in the end, they themselves will be in charge of keeping themselves and all they hold dear safe from the evil in the world.
But they have no idea where to start. Like so many others, they’re not familiar with the tools or the techniques needed to stay safe in an unsafe world, so they spend literally hours talking with gun store clerks about what’s the best gun for someone like them.
The problem with that is, gun store clerks don’t get paid on the knowledge they provide, they get paid to sell guns and stuff, and spending hours and hours of time educating customers on Glock vs. Ruger or 9mm vs. .40 pumps up the ego of the clerk, but it does little to pump up the sales volume of the store they’re working in.
Enter Carrie Lightfoot, and the enormous success of “The Well Armed Woman”.
The Well Armed Woman has been very, very successful in introducing women to the concepts of defensive shooting in a relaxed, informative environment that tackles gun choice, concealed carry options, and all the other questions that can bamboozle someone who wants to buy their first gun.
But who says that type of firearms education has to be limited to just women? Why not open it up to everyone? A two-hour “Intro to Defensive Firearms” class once a week, starting with a short dog and pony then followed by questions from the audience and maybe a hands-on with a bunch of (unloaded and empty) guns would go a long way to answering all the questions people have about what gun is “best for them”, and get them closer to the point where they’d buy a gun. Toss in a carrot on top, like, oh, a free box of ammo when they buy a gun, and rather than having to do the same spiel over and over and over and over again, you can do it once, for a bunch of people, saving you time AND money.