There’s a difference between myself and many of my friends, and most other gun owners out there. My friends and I have taken the time to figure out what we are doing wrong when it comes to marksmanship, and we have invested time and money into solving those problems.
That is a HUGE difference compared to most gun owners. You ask anyone on the range if “they can shoot” and nine times out of ten, the response you’ll receive, is “Sure I can shoot”.
The lack of consistent grouping on their target will tell another story, and if you ask that same person a) what they’re best and b) what they need improving on, 9 times out of ten you’ll get a blank stare, because in their mind, they can shoot, so there is no need for improvement.
That element of “I suck at doing (something), therefore, I am not going to integrate (something) into my teaching, and downplay it’s importance,” is what comes natural to most people. It’s people like me and the other members of the 1% who say “I suck at (something) and I need to train (something) so I don’t suck at it, and let others benefit from my experience.”
The problem is that having the courage to say a) I suck and b ) I need to change that is a rare commodity. We ALL have a tendency towards confirmation bias. We forget that buying decisions (and our measure of the relative value of an item) come first from our emotions. If we *feel* like we’ve got our money’s worth, we like that experience. I’m not like most people: I look for training classes that challenge me and show where I suck because I really want to BE proficient, not FEEL like I’m proficient.
The trick is giving people the feeling of proficiency and then adding in actual proficiency, without destroying their self-worth by telling them how much they suck. Don’t get me wrong, I am ALL in favor of standardized measurements when it comes to firearms training and instructors who forgo the idea of using benchmarks to improve performance are foregoing pretty much all of modern educational theory.
The goal is to create lifelong students of marksmanship, not one-and-done gun owners who either think they know everything after two days of classes, or who are so demoralized by their performance in a class they never set foot in a pistol bay again.
A good percentage of the instructors I know look at firearms training as an intellectual exercise… “In this class, you will LEARN (knowledge) how to draw from a holster and blahblahblah.”
How many of them add in an element of emotion? Can you do that without treading on tactical derpitude territory and claim your students will learn to shoot like a Navy SEAL?
If someone bought a gun in order to FEEL safe, what about your class and how you talk about it enhances that feeling? What detracts from it? Are you even asking those questions of yourself and how you teach?